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Adobe
InteractiveFor the launch of Creative Suite 3, a 10 x 25' interactive digital mural was installed in Union Square, NYC on the side of the Virgin Megastore. A slider at the bottom of the "canvas" locks on to the closest moving object (person) in front of it and tracks its movement. As the person moves, the slider follows and the mural "paints" on with graphics and animations, dependent on speed and movement.
A massive library of elements were built to allow enough variables for each person to have a unique experience from the mural. The design phase lasted for over 2 weeks for this project to compile all the still imagery. Long hours, but a ton of fun.
Below is a small portion of the work I created for the mural.
Art Director: Danny Ruiz / Eli Carrico
Designers: Danny Ruiz / Eli Carrico / Serge Kirsanov / Mitch Paone / Victor Lau / Mike Perry