THE AMERICANS

Broadcast Promo Toolkit

I was fortunate enough to be able to design for the first season promos of The Americans on FX. Working alongside Adam Gault Studio (now called Block and Tackle), we used a limited color palette and a punk rock flyer style to house the slew of surveillance footage, redacted documents, and coded messages that made up the promo toolkit.

Client: FX Networks
Studio: Adam Gault Studio

Director: Adam Gault, Ted Kotsaftis
Design: Adam Wentworth, Adam Gault, Ted Kotsaftis
Animation: Adam Gault, Ted Kotsaftis, Rich Magen
Audio: FX and Johnny Greenwood (temp track)